88% of online consumers are less likely to return to a site after a bad experience.
A well-designed user interface binds together interaction design, visual design, and information architecture.
Effective user interface (UI) design enables users and visitors to finish the task at hand without drawing unnecessary attention and effort to the process. Your branding and marketing elements may in fact be used to apply a certain style or layout to the interface one sees on the screen. With that said, VALEIRA’s designers craft unique interfaces and on-screen experiences that truly represent what it is you’re trying to accomplish for whatever device we are designing for.
- eLearning Courses
- Mobile Experiences
- Web Apps
- Tablet Experiences
The goal of our UI/UX design is simple – we want users to have an amazing experience.
Simple Design. The hardest thing to do is be simple sometimes. You may often want to pack your on-screen space with information to help as much as possible, but sometimes it just results in clutter, confusion and chaos. We stick to a clear-cut mission of creating things that appear crisp and clean.
System Communication. Good UI/UX usually calls for informing your users of location, actions, changes in state, or errors. The use of various UI elements to communicate status, processes or next steps can reduce frustration for users.
Design with a purpose. Consider the spatial relationships between items on the page and structure the page based on importance. Careful placement of items can help bring attention to the most important pieces of information and can help users locate the information they are seeking.
How color and texture is used. With the right uses of color, texture and patterns you can direct attention toward or redirect attention away from items using these elements. We take into consideration the psychology of what each person sees in each color. For example, when creating interface elements blue provokes trust and confidence, while red might showcase excitement and passion.
Use typography for clarity. We spend a good amount of time on how to use typeface. Different sizes, fonts, and spacing of the text all may play a vital role in helping increase scanability, legibility, and readability.